Showing posts with label publishing. Show all posts
Showing posts with label publishing. Show all posts

Sunday, February 1, 2015

Paying Markets for Science Fiction and Fantasy Short Stories

Updated: Jan 27, 2015

Although I prefer long fiction, I do write the occasional short story and I try to submit them for publication. By and large, I've failed. In the meantime, though, I've developed a "cheat sheet" for the different markets, which allows me to scan through the list and decide where my story has the best shot. It's by no means exhaustive, but it's a good place for the aspiring writer to start.

What Kind of Markets?

Rather than splash my work everywhere, I decided to be ambitious and try for the best of the best. Therefore, with few exceptions, most of the markets on the list are:

  • Trustworthy: These are professionally published magazines, not scam artists. Most of these magazines get exclusive worldwide rights to your story for a year. You still own that copyright and once that year expires, you can post your work wherever you please. I said most, but I don't make that guarantee. Always read the contract and make sure you know what you're getting into.
  • Cost-Effective: They pay well. On top of that, there are no reading fees or nonsense of that type. I'm already a broke writer. I'm not going to be nickel and dimed. Many of the magazines do suggest you read them before submitting. However, many also offer free content on their website. So the list also doubles as a great place to hunt down free short stories.
  • Prestigious: Many of the magazines have won awards and published famous authors. If you publish here, you can brag about it on your resume.
  • Difficult: Of these markets, I've been published only once in Daily Science Fiction, after about five tries. It takes a lot of persistence and heart-ache to make it. 
  • Slow: Most of these places don't allow multiple submissions, which means you can only submit one story at a time, or simultaneous submissions, which means you can only submit that story to them. Response times vary from a few days to a few months. To top it off, occasionally they get too many stories and refuse to take any new submissions until who knows when! 

In general, these are the kinds of things the magazines are looking for:

  • They want your original work. Nothing based off TV shows or movies or books, even ones where the copyright has expired.
  • They want things that have never been published. Nowadays I think that includes websites, so don't post it to your blog or put it in your Writer's Group's anthology unless you're absolutely sure it's all right. 
  • They do not want queries. Don't try to pitch them an idea for a short story. Just send them the completed manuscript.
  • They want it edited. It doesn't have to be absolutely perfect, but it should be pretty darn close.
  • They do not want re-writes. If they reject you, just take it to the next publisher ands move on.
  • They want manuscripts submitted electronically. Very few will take mailed manuscripts. Plus, you have to pay postage and printing and that adds up.
  • They do not want emails. Most have their own service where you can log in and submit. This is to reduce the risk of a virus infection.
  • They want it formatted their way. This could mean anything from what font you use to what sort of document you can submit to whether or not you need a cover letter. Before you submit, take a few minutes to review their rules, lest you accidentally disqualify yourself over nothing.

One last note. I've focused on markets for short stories, but many of these magazines offer opportunities for artists, poets, and nonfiction writers. So if you have interests in those fields, you may want to look into some of these.

My Markets

Daily Science Fiction

Web Address: http://dailysciencefiction.com

Submission Info: http://dailysciencefiction.com/submit

Type of Magazine: Daily Online Magazine (Free)

Pay Rate: 8 cents a word

Interested In: Flash Fiction (between 100-1500 words) with speculative elements. Flash fiction series are fine, just note it in your cover letter

Not Interested In: Horror, Erotica, Military SF

How to Submit: Create Author Account and Log In. Submit manuscript in plain text on web form. (Basically, copy and paste.) Write "End" at the end of your story. Do not put your name, email, etc. in the manuscript--that goes in the account. Cover letters not needed; just put in your name.

Other Info: Since it's free, why not subscribe to Daily Science Fiction and wake up to find a short story in your email box every morning, Mon-Fri? Short stories are archived on their website. The submission process goes in two rounds. In Round One, they eliminate 80% of the stories they receive. In Round Two, they eliminate half of the Round One stories. If you make it past that, your story will be published.

The Magazine of Science Fiction and Fantasy

Web Address: https://www.sfsite.com/fsf/

Submission Info: https://www.sfsite.com/fsf/glines.htm

Type of Magazine: Print and Digital Bimonthly Magazine (Subscription)

Pay Rate: 7-12 cents per word

Interested In: Fiction, up to 25,000 words. They get too much fantasy, not enough SF or Humor

How to Submit: Submit through mail or through website, using a .doc, .docx, or rtf file.

Other Info: They are extremely picky on how the manuscript is prepared and have a sample document listed here: http://www.sfwa.org/2008/11/manuscript-preparation/

Clarkesworld Magazine

Web Address: http://clarkesworldmagazine.com

Submission Info: http://clarkesworldmagazine.com/submissions/

Type of Magazine: Hugo award-winning Monthly Print/ Digital Magazine (Subscription)

Pay Rate: 10 cents a word for the first 4000 words, 7 cents a word after that

Interested In: Science Fiction, Fantasy, and Horror Fiction from 1000-8000 words, though 4000 preferred.

Not Interested In: Extensive gore, sex, profanity. Also, they have an entire long list of cliches/ themes they're tired of on the information page

How to Submit: Submit online. Your name and contact information go on an online form. Your credentials go on the cover letter. Your manuscript can be submitted as a .doc or .rtf file. Response time is usually 2 days

Orson Scott Card's InterGalactic Medicine Show

Web Address: http://www.intergalacticmedicineshow.com

Submission Info: http://www.intergalacticmedicineshow.com/cgi-bin/mag.cgi?do=content&article=submissions

Type of Magazine: Bimonthly Digital Magazine (Subscription)

Pay Rate: 6 cents a word

Interested In: Fantasy and SF of any length

Not Interested In: Anything above a PG-13 Rating

How to Submit: Type your email address into their online submission form and they will email instructions on how to submit. Include your contact information in your manuscript. Up to 3 months response time.

Beneath Ceaseless Skies

Web Address: http://www.beneath-ceaseless-skies.com

Submission Info: http://www.beneath-ceaseless-skies.com/submissions/

Type of Magazine: Biweekly Digital Magazine (Free through email, Subscription for Kindle)

Pay Rate: 6 cents a word

Interested In: "Literary Adventure Fantasy" That is, character-driven fantasy set in a well-developed and unique secondary world. Steampunk and Weird West is okay. They prefer under 10,000 words.

Not Interested: SF, Urban Fantasy, Fairy Tales, Myths, Slapstick Humor

How to Submit: Email them at submissions@beneath-ceaseless-skies.com. The subject line should read "Submission: (Title of Your Story)" If you don't include the word "Submission" the spam filter will delete it. The manuscript should be prepared in Standard Manuscript Format (for a good example, see the link at The Magazine of Science Fiction and Fantasy). Include contact info in the manuscript. Must be .doc or .rtf. NO .docx. If worse comes to worse, paste text directly onto email. Include cover letter with your credentials, but without a synopsis. Response time is usually 2-4 weeks.

Lightspeed

Web Address: http://www.lightspeedmagazine.com

Submission Info: http://www.lightspeedmagazine.com/about/guidelines/

Type of Magazine: Hugo award-winning Digital Monthly Magazine (Free online content with Subscription options)

Pay Rate: 8 cents a word

Interested In: Fantasy and SF of 1500-7500 words, 5000 words preferred. Also accepts 12 novellas a year.

Not Interested In: Erotica, poetry, fanfiction

How to Submit: Stories must be submitted online through Moshka Online Submission System. Contact information is included on the form. On the cover letter, please include story length, publishing history, and credentials. Manuscripts must be prepared in Standard Manuscript Format (They give this link: http://www.shunn.net/format/story.html) .rtf or .doc only

Other Info: They are interested in diversity. As of writing this, they are open for submissions for their "Queers Destroy Science Fiction" special, which means that only stories written by someone identifying as "queer" are accepted. Also as of now, it is closed for normal submission due to high volume and doesn't say when it will be open.

Asimov's Science Fiction

Web Address: www.asimovs.com

Submission Info: http://www.asimovs.com/info/guidelines.shtml

Type of Magazine: Monthly Print Magazine (Subscription)

Pay Rate: 8-10 cents for up to 7500 words; 8-8.5 cents after; $1 per line of poetry, up to 40 lines

Interested In: Character-driven SF, from 1000-20,000 words

Not Interested In: Borderline fantasy is okay, but no Sword and Sorcery

How to Submit: Online Submission SystemContact information is included on the form. On the cover letter, please include story length, publishing history, and credentials. Manuscripts must be prepared in Standard Manuscript Format (http://www.shunn.net/format/story.html) .rtf, .doc, .docx Response time usually 5 weeks

Other Info: accepts mailed submissions, too

Analog

Web Address: http://www.analogsf.com/

Submission Info: http://www.analogsf.com/information/submissions.shtml



Type of Magazine: Monthly Print Magazine (Subscription)

Pay Rate: 8-10 cents for up to 7500 words; 8-8.5 cents after; 6 cents per word for serials; 9 cents a word for fact-based articles; $1 per line of poetry, up to 40 lines

Interested In: SF stories in which future science or technology plays an integral role in the plot. They prefer short stories 2000-7000 words,. novellas 10,000-20,000 words, and serials 40,000-80,000 words. They also accept fact-based Nonfiction written in lay terms about 4000 words and poetry

How to Submit: Online Submission SystemContact information is included on the form. On the cover letter, please include story length, publishing history, and credentials. Manuscripts must be prepared in Standard Manuscript Format (http://www.shunn.net/format/story.html) .doc only Response time usually 2-3 months

Other Info: Reluctantly accepts mailed submissions

Apex Magazine

Web Address: http://www.apex-magazine.com/?et_no_mobile=1

Submission Info: http://www.apex-magazine.com/submission-guidelines/

Type of Magazine: Monthly Digital Magazine (Subscription)

Pay Rate: 6 cents a word for fiction, plus an additional 1 cent per word if they choose to podcast your story; poetry is 25 cents per line

Interested In: Fantasy, SF, Horror.  In their words, "Works full of marrow and passion, stories that are twisted, strange, and beautiful." Fiction up to 7500 words. Poetry up to 200 lines.

How to Submit: It seems like you can either email editor Lesley Conner at lesley@apexbookcompany.com or submit an online form. I don't see any information on types of documents. Manuscripts must be prepared in Standard Manuscript Format (http://www.shunn.net/format/story.html) Up to 5 poems may be submitted at a time

Other Info: Your story may be selected for a podcast and will be forever archived on the website, though you still have the rights to publish your story elsewhere after the contract expires

Strange Horizons

Web Address: http://www.strangehorizons.com

Submission Info: http://www.strangehorizons.com/Guidelines.shtml (general) http://www.strangehorizons.com/guidelines/fiction.php (fiction)

Type of Magazine: Weekly Online Magazine (Free)

Pay Rate: 8 cents a word

Interested In: Speculative Fiction: SF, Fantasy, some Horror up to 10,000 words, though 5000 is preferred.

Not Interested In: They have a whole list of tired plots here: http://www.strangehorizons.com/guidelines/fiction-common.shtml

How to Submit: Send your story to the submission gateway; NO EMAILS. (Note: the submission gateway closes if they receive too many stories, but reopens every night at midnight Eastern time.) Cover letter optional. Response time 40 days.

Other Info: "Strange Horizons is incorporated as a non-profit corporation in the state of Utah, USA. With an all-volunteer staff and a limited budget for advertising and self-promotion, the magazine's financial resources are devoted to professionally compensating writers for publication rights to their works." In addition to fiction, they are also looking for art, poetry, nonfiction, podcast readers, and reviews.

Cicada

Web Address: http://www.cicadamag.com

Submission Info: https://cricketmag.submittable.com/submit/17820

Type of Magazine: Print and Digital Bimonthly Magazine geared to a YA Audience (14+) (Subscription)

Pay Rate: up to 25 cents a word for fiction; up to $3.00 a line for poetry

Interested In: Fiction, all genres, from flash fiction to 9,000 words; Nonfiction up to 5,000 words; Poetry

How to Submit: Must create an account; NO EMAILS. Send completed manuscript as a .doc, .docx, .txt., or .rtf file.  Include word count (fiction/ nonfiction) or line count (manuscripts) and phone, email, and mailing address. Allow 3-6 months response time.

Other Info: Their "Creative Endeavors" section is open exclusively to writers age 14-23. It seems to be more of a contest and has different themes.

Cricket

Web Address: http://www.cicadamag.com

Submission Info: http://www.cricketmag.com/25-Submission-Guidelines-for-CRICKET-magazine-for-children-ages-9-14

Type of Magazine: Children's Literary Magazine (Age 9-14) (Subscription)

Pay Rate: 25 cents a word for Fiction and Articles; up to $3.00 a line for poetry; $75 flat rate for activities

Interested In: Contemporary Fiction; Historical Fiction; SF and Fantasy; Myths, Legends, and Folklore. 600-900 word stories preferred; 1200-1800 word stories acceptable; they will occasionally serialize stories up to 6000 words. Also interested in Nonfiction, Poetry, and Activities

Not Interested In: Sex, disturbing situations, abuse

How to Submit: Go to the online submission form "Submittable," register/ login-in, and follow instructions. NO mailed submissions or emails.

Other Info: Cricket is part of a Media Group that has several other magazines (including Cicada) aimed at a younger audience.

Flashfiction Online

Web Address: http://flashfictiononline.com/main/

Submission Info: http://flashfictiononline.com/main/submission-guidelines/

Type of Magazine: Online Monthly Magazine (Free Email or Subscribe)

Pay Rate: $60

Interested In: Complete stories from 500-1000 words. A particular fondness for SF and Fantasy, but all genres welcome

Not Interested In: Poetry. Anything over 1000 words. See this list: http://flashfictiononline.com/main/submission-guidelines/hard-sells/ No erotica, porn, graphic sex, or violence.

How to Submit: Submit online using Submishmash. Click on your genre, create an account/ log in, and submit. Format in Times New Roman or Courier New font, 12 pt. Double spaced, left alignment, one-inch margins. NO author name or information anywhere in your manuscript. (They want anonymity.) Put name and info in cover letter. doc., rtf., txt. only. NO docx.

Contest: Writers of the Future

Web Address: http://www.writersofthefuture.com

Submission Info: http://www.writersofthefuture.com/contest-rules-writers/

Type of Magazine: NA

Pay Rate: Prizes of $500, $750, and $1000 awarded every quarter; one grand prize of $5000 awarded every year

Interested In: SF and Fantasy short stories and novelettes of up to 17,000 words written by non-professional writers

Not Interested In: Poetry, children's story

How to Submit: The Contest is open only to those who have not professionally published a novel or short novel, or more than one novelette, or more than three short stories, in any medium. Only amateur writers need apply! Can send via mail or through the website. Entries submitted electronically must be double-spaced and must include the title and page number on each page, but not the author’s name. (This also goes for printed version--they want it anonymous.)

Other Info: Contestants retain all rights to their work. No entry fee. Writers judged by professional authors. Winners work goes in anthology. Illustrators of the Future Contest as well.

Ether*

* This is a less traditional market, and the stuff I wrote about in the "What Kind of Markets?" section doesn't necessarily apply. However, I'm adding it because I have experience publishing on it.

Web Address: http://www.etherbooks.com

Submission Info: http://writers.etherbooks.com/EtherLogin.aspx?ReturnUrl=%2fdefault.aspx

Type of Magazine: UK-based Free App that let's Readers purchase stories or read for free

Pay Rate: 0-??? (Ether decides whether your book is available for free or for a cost. If your short story can be purchased, your payment comes as 20% of sales.)

Interested In: Stories and Poems of all genres under 6000 words

How to Submit: Create an author's account. DO not sign up for silver membership unless you want to pay money. Submit word document. Response in 90 days.

Other Info: Last year, I wrote an article about publishing on Ether here: http://rebeccalangfantasy.blogspot.com/2014/01/publishing-on-ether.html The three stories I've submitted were all accepted, but I didn't actually get paid for any of them.

More Markets?

Want even more places to submit? Scan these websites for a list.

The Science Fiction and Fantasy Writers of America

http://www.sfwa.org (general)
http://www.sfwa.org/about/join-us/sfwa-membership-requirements/#short (list)

The Science Fiction and Fantasy Writers of America has a list of Qualifying Professional Markets for Short Fiction, which basically means a list of reliable, professional short story publishers who pay well.

Storyville: Where to Send Your Stories

http://litreactor.com/columns/storyville-where-to-send-your-stories

My friend Ned gave me this link and it's very extensive. The article includes lower paying publishers, different genres, and thoughts about the particular publishers.

Saturday, October 4, 2014

Platform and Marketing

“You must learn to market without marketing. No one wants to hear, ‘Buy my book.’ Everyone wants to hear, ‘How are you today?’ ” –Gayle Carline from her lecture “Self-Publishing Savvy”

Whether or not you publish traditionally, more and more the burden of marketing is falling on the writer. It’s important to build an audience and communicate with them, in a way that feels genuine, not gimmicky.


As soon as you decide you want a career in writing, you should start working on your platform. If you (like me) you got a late start, begin work ASAP. You don't have to tackle everything at once. Just do what you can and do it with all your heart.

What is a Platform--From an Expert


A platform is one of those things authors and agents like to throw around. Since I'm not exactly sure of what it is, I'll let author Kimberley Grabas define it.


“ ‘Platform’ is used to describe the variety of ways that you use to connect to—and engage with—the ideal readership that is most receptive to your work. It’s also the amount of influence you wield, the level of visibility and authority you have gained, and the deepness of your connection with your readers.”


I like to think of it your platform as a super high tech diving board that launches your little book in the vast pool of readership. If you're lucky it lands with a splash among the perfect audience. If your launching device doesn't work properly, your book falls flat on the concrete. Lucky for you, your book isn't a person, so you can try again. Tinker with your platform until it's just right! 


That's all well and good for a general definition, but what does it look like concretely and how on earth do you attempt to build one. Kimberley Grabas breaks it down into five basic steps.


5 Steps to Building a Platform 

  1. Define and Build Your Author Brand (This is your promise to your readers of what they can expect from you.)
  2. Identify Your Target Audience (Who is most likely to buy your book?)
  3. Set up Your Author Website/ Blog (This will be your home base from which you can launch your campaign)
  4. Start Building Your Email List (Your lines of communication with your target audience)
  5. Establish a Presence on Social Media (Emphasis on social; they want to know about you, not get bombarded with ads for your novel)
She elaborates on these steps in her ebook, The Quick Guide to Building Your Writer Platform, which you can download for free by subscribing to newsletter. It costs you nothing. If, for any reason, you are uncomfortable with this, her website provides the same basic information.


Other Marketing Ideas

Build the Best Product Possible


This means taking the time to write and re-write, over and over again; paying for professional editing; commissioning a simple, elegant cover that attracts readers' attention and fits with your brand; and formatting it correctly so that the interior is easy to read.

Connect with Other Writers and Groups

Joining writer's groups or finding groups devoted to your genre is a great way to meet people who will be interested in your writing and supportive of you. You can lean on older, more experienced writers for wisdom and advice; learn about new trends in the field; network for free-to-cheap editing and critiquing; and generally benefit in many different way.

Use Metadata

Metadata refers to the tags and keywords that an audience interested in your book can use to find you. If used correctly, your audience will come to you.

Get Reviews

Positive reviews are really important to attracting new readers. 

If you want a nice blurb, you can ask an author in your genre that you know (see Writers and Groups) to write one for you, although it's common courtesy to give them a free copy of your book, six months to read it, and a warm thank you. If you're bold enough, you can build up a relationship with an author you admire and ask them to recommend your book.

At the grassroots level, you can ask your fans for reviews. You can write a review of your author friend's book in hope they review you back. (Author Sonia Marsh said she did a video review and posted it on You Tube to make herself stand out.) 

Just remember to be ethical about it.

Free Giveaways

The point of giveaways is to, hopefully, have more people read your books, review your books, and spread positive word of mouth. 

Amazon has deals where people can download free books and Goodreads have giveaways. You can also host your own contests or raffles, although you might think about including something beside your book. Maybe a small gift card. Or, if you have a crafting hobby, something you made.

Amazon also has something called the Kindle lending library, wherein readers can read for free, but you still get royalties.

Create an Event

You can host a contest, create a book launching party, or give a lecture. Nowadays, it's usually not enough to sit around and sign books. You need to create value.

Good hospitality is key to the event, so remember to bring food and drinks. Sonia Marsh told a story (which I recounted in my blog) of how she got to local businesses to donate food and prizes. If you can network your way into free stuff, go for it. Also, make sure you bring business cards, bookmarks, fliers or some other physical thing an audience can take home, in case they want to look you up later.

Videos and Podcasts

This can include everything from book trailers, to reading chapters of your book out loud, to showing off a skill you have. Heck, it might not even have to do with your book. Just give them a chance to see you.


Build up a Body of Work

It's usually not enough to write one book and stop. You usually need to build up a body of work. At Barnes and Nobles, I noticed prolific authors took up so much room on the shelf, it was impossible not to see them. It's still the same in the digital world. The more you produce, the more your name pops up.

In this way, writing series can be helpful. You can also build up a body of work by writing short stories. Short stories have a secondary bonus, in that you can write one connected to your novel, give it away for free or cheap, and hopefully intrigue readers into investing in the larger world.


Be Generous and Grateful

What goes around, comes around. If people help you, always remember to thank them and pay it forward.

Free Resources on the Web

Your Writer Platform (http://www.yourwriterplatform.com/) Even if you don’t subscribe, this website offers lots of articles for building your platform


“9Ways to Promote Your Writing Without Being a Jerk” by Brian Hutchinson (http://positivewriter.com/promote-writing/) Easy to read article for beginners

"7 Tips for Metadata Magic for Self-Publishers” by Betty Kelly Sargent (http://www.thebookdesigner.com/2014/09/7-tips-for-metadata-magic-for-self-publishers/) Thoroughly explains what metadata is

“5 Ways to Build a Powerful Email List” by Jeff Goins (http://goinswriter.com/build-email-list/) Intermediate advice, not intimidating

“MarketingYourself: Social Media Marketing and Creating an Online Presence” by Scott James (http://blog.pubslush.com/author-education-series-10a/) Specific advice for serious authors

“FreebieStrategies for Indie Authors” by Sabrina Ricci (http://www.digitalpubbing.com/freebie-strategies-for-indie-authors/) Chock full of links, references, and personal experience

Sunday, September 7, 2014

Crowdfunding on Pubslush


A long time ago, I went to a talk on publishing by Sonia Marsh, and at the very end of it, she mentioned using Pubslush to fundraise for book launching parties. I've been researching the website on and off for the last few months, before finally deciding to try and run a campaign on my own to help pay the publishing costs of my novel The Changelings.

The campaign will run in October. You can see it here.

What is Pubslush?

Kickstarter for Books!

Basically, Pubslush is a way for authors to raise money by creating a "campaign" for a set amount of time (15-45 days) and asking your supporters to donate money in exchange for incentives. The authors (or agents or publishers) can use this money to create or promote their book.

A 2013 article in Forbes says this: "Run by mother-daughter team Hellen and Amanda L Barbara, this American start-up is focused on providing crowdfunding services tailored to the needs of authors, agents, self-publishers and small presses."

On the website: "Pubslush is a global marketing platform for literary projects only. We offer flexible funding, we have the lowest fee in the industry, and we provide our campaigners with valuable market analytics. Most importantly, though, we pride ourselves on our emphasis on user education and for being an accessible resource for our campaigners every step of the way with the Pubslush Prep program."

Commentary

The website seems very proud of taking authors under its wing. Unfortunately, since I have issues with asking strangers for help, I've mostly been browsing the site. The "help" button takes you to wonderful links. You can also get an idea of what works by scanning successful campaigns. So there's still a lot of room for independent-minded writers as well.

Money Matters

You must raise a minimum of $500 in order to keep any of the money. You can raise the minimum if you so choose. You can set a maximum, although, if you raise more than the maximum, you can still keep the extra money.

If you reach $500 (or your own minimum), Pubslush deducts a 4% fee, plus 3.5% in credit card charges.

"Supporters of a campaign will be charged on the final day of the Fundraising period. In the event that the Minimum Threshold has not been met [...], Supporters will simply not be charged." This is in the Terms of Services. Basically, no one pays until the final day. If the campaign fails, no one spends money or makes money.

You entice people to donate by offering "incentives," small rewards for certain amounts. Although authors, in general, try to offer "free" rewards, you may have to spend some of your own money purchasing rewards. You will also have to factor in the cost of shipping.  You have the option of tacking on additional fees for international shipping. 

You can also choose to donate some of the proceeds (a minimum of 10%) to a charity called the Pubslush Foundation, which fights illiteracy. If you do so, you'll receive "a special distinction on our site."

Pubslush Prep is "a customized program designed to provide our campaigners with hands-on campaign support." On a basic (read: free) level it offers email templates and an introduction email with campaign relations coordinator. However, it also offers Bronze Prep ($50), Silver Prep ($75), Gold Prep ($175), Platinum Prep ($250), and Strictly Social Media Package ($100). 

Bronze level offers thing like an initial email consultation with the campaign relations coordinator plus 30 minutes of phone time, while Platinum Level gets you customized tweets and a feature on the Pubslush blog. 

Commentary

I think the 4% fee is reasonable. The website does offer authors a wider audience, so it's only fair to take a small cut. I'm a little more leery of paying for the advice, if only because if you fail, you get nothing--so it's a bit of a gamble. Also, in a business sense, you do have to worry about being nickeled and dimed. 

Let's say you paid $50 for a consultation and decide to donate 10% to charity and put in $30 for incentives and shipping. You raise $500. $20 goes to the website fees, $17.50 goes to credit card charges, then you pay another $50 for a donation and include the cost of supplies. That means raising that $500 has cost you $167.50, or roughly 1/3 of the money raised. If you give away copies of your book as an incentive, you have to be doubly careful because you're cutting into the audience who will buy your book later.

These concerns, by the way, come from a first-time publisher with very little money to subsist on, let alone publish with. Don't get me wrong, it's still an amazing tool to have at your disposal. But it's not free. You have to spend money to make money; it's just a matter of considering how much you're comfortable spending.

Other Benefits

Though the primary function is to raise money, the secondary function is to generate interest in your books. First-timers can build an audience outside their usual friends and family. Authors with an audience can appeal to their fan base by offering samples of new work.

Once you run a (successful?) campaign, it stays on the website, so that people can click on it and have a peek.

They also have tools, a blog, and articles for author education.

Commentary

It seems like Pubslush is striving to be not only a crowdfunding website, but also an author platform. They seem to want you to promote the book long 

The articles are a great resource. I recommend browsing them just for the heck of it. Some of these have to do with crowdfunding, if you're uncertain of what it entails or whether or not to take the plunge. Others talk about writing and promotion.

I couldn't use the tools because I have ancient technology which Pubslush doesn't seem to like.

Starting a Campaign

You will need to type/ upload the following:

  • Title
  • Byline (Your name or pseudonym)
  • Image (at least 720 px in width--optional)
  • Video (optional)
  • Project Overview (a 1-sentence blurb to summarize your project and capture your audience's attention--200 characters max)
  • Book Details (aka, your genre)
  • Page Length (less than 50, 50-100, 100-250, 250-500, 500 +)
  • Book Status (idea, working draft, or completed manuscript)
  • Book Excerpt (5-10 page sample, submitted as either a text document, PDF, or series of images--optional)
  • Tags (metadata that 
  • Author Photo 
  • Author Bio (Approximately 2 sentences about yourself--500 characters max)
  • Interview (The standard questions ask: Why did you write this book? Wo are your favorite authors? What was your inspiration for this book? What do you plan to do with the funds you raise? You can answer some, all, or none of these question. You can make up your own questions, too.) 
  • Links (your website, Facebook account, Twitter, etc.)
  • Funding Goal (How much you want to raise--$500 minimum)
  • Funding Duration (15-45 days)
  • Launchpad (When do you want to start?)
  • Levels and Rewards (How much money do people need to spend to qualify for the reward? Is there a limited amount of rewards offered? When do you expect to deliver the reward, assuming the campaign is successful? Do you charge extra for international shipping and if so, how much?)
After filling in all that massive amount of information, you review your information, agree to the terms and conditions, and wait for them to approve your campaign. After that, your campaign will appear on the website for people to browse, although they will not be able to donate until the launch date.

Commentary

I thought about using Pubslush to pay for my cover, but I noticed that most campaigns have a picture, some more professional than others. I, personally, feel more attracted to professional-looking artwork; it reassures me that the author is serious. For me, though, it meant paying for the cover out of my own pocket.

Filling in the information was time-consuming, but helpful, because it forced me to sit down and write (and re-write) promotional material for my book. However, copy and pasting from a word document to the little boxes caused the lines to go all wonky. You may need to re-type.

Before starting the incentives, I read and re-read an amazingly helpful article by AJ Walkley. Since the site recommends using your personal talents to create incentives, I decided to channel my card-making. Shipping and handling threw me a bit, but cards are cheap to mail. Still, I had to factor in that cost, as well as website fees, and card-making materials.

One of my most difficult problems was uploading the sample of the story. Again, I blame ancient technology. (My laptop is 4 years old.) Pubslush was not happy with Internet Explorer, but it worked fine for Mozilla Firefox, once I updated everything. Even though it uploaded my Microsoft Word document, it wouldn't let me actually see the writing. It did show me the PDF document, so I went with that.

I read through the Terms and Conditions, and one part bothered me a bit. "With respect to all Content, by submitting Content to Pubslush, you hereby grant to Pubslush a worldwide, non-exclusive, royalty-free, sub-licensable, perpetual, irrevocable ad transferable license to use, reproduce, adapt, publish, translate, distribute, prepare derivative works of, display, and perform the Content in connection with the Service and the business of Pubslush, and of its successors and assigns." 

"Content" is defined earlier, "any text, scripts, graphics, images, or other materials which a User posts to the Service," which includes "a segment of the User's original book."

So I think what this means is, once it goes on the site, it stays on the site, and they can distribute it worldwide. They do not have the rights to your entire novel, just whatever you put on the website. You can use the material you publish on Pubslush elsewhere. You cannot charge them to use your work. I think they are just covering their bases so people don't sue them or claim copyright violations. However, if you are uncomfortable with these terms, don't use the site.

What's Next?

In the next few months, I'm going to look at Pubslush from the point of view of someone donating and someone running a campaign. I'll write more when I know more, so stay tuned.

Thursday, July 10, 2014

Winter Dragonfly Press

Today I registered Winter Dragonfly Press as my Fictitious Business Name (Doing Business As...)
 with the Orange County Recorder. This is the first step to setting up my own publishing business.



Why Winter Dragonfly?
Because I Googled Red Dragonfly and found the name was already taken.  I thought about carrying on the color theme with Crimson Dragonfly or Autumn Dragonfly. I decided to go with winter, because it has the most personal meaning (I was born in January) and because it sounded the best.
It was simple enough to go on the website and fill out the information. The fee for registering is only $23 and its good for 5 years. The next step is to go to the Orange County Recorder Office (the North branch is in Fullerton) and complete the process. Then I'll have to run an ad in the paper announcing my new name. My uncle, who's done this before, assurees me that it's cheap. Guess we'll find out.
After that, I'll have my own shiny business, I'll be able to open my own bank account, and I'll have something to put under "Publisher" when Amazon asks.

* * *

Update

Bright and shiny Monday morning, I visited the Record Office in downtown Fullerton. It's adjacent to a little bakery that participated in Cupcake Wars. Anyway, just after 9:00 AM, I turned in my paperwork, flashed my ID, and paid the $23 fee.

They gave me a list of newspapers where I could publish. Unfortnately, none of them had a price. Or a web address. To get a hold of them, we had to call. (I say we because I, chicken that I am, made my aunt do it.) The first three papers all quoted the same price: $45. I just picked one at random. First we had to fax them the DBA form (which meant hauling it to our local office supply store), and then we had to call to give them my credit card number. It was kind of a pain and it took more time than I'd have liked.  But it's done. I think.

Cost

City fee: $23
Newspaper ad: $45
Fax: $1.49

Total: $69.49